This event brings together a group of creative thought leaders looking at how the food industry can best offer differentiation, innovate marketing processes and drive organizational growth. Join us at the Food Innovation & Marketing Forum and walk away with proven strategies that can contribute to your bottom line.
Conference Highlights Include:
- What the Food Industry is Facing Today: Changing dynamics of consumer demand, demographics and behavior
- Reconciling Conflicts in Innovation and Marketing: Instilling a Culture of Innovation
- The Rise of Natural and Organic Foods: Perspectives from a leading sector player
- Winning at the Store Level: consumer research-based shelf strategies and execution
- The Millennial Generation: Establishing your brand with this growing market
- What’s on the Outside Counts: Food Packaging that Sells
- Digital and Social-Media Marketing: Content strategies to drive engagement, increase share of voice and customer loyalty
- Collaboration between Marketing and Technology Departments: 1 + 1 = 3
Who Should Attend:
- From Food and Beverage Companies:
- CMOs, VPs/Directors/Managers of marketing, consumer research/insights, branding
- Chief Innovation Officers, VPs/Directors/Managers of innovation, Product Development, Research and Development
- From Chain Restaurants:
- CMOs, VPs/Directors/Managers of marketing, Executive Chefs
- From Retail Stores:
- VPs/Directors of marketing, consumer strategy, merchandising
- From Consumer Research, Innovation Vetting, Product Development, and Related Firms:
- Presidents and VPs of Client Services
- From Packaging Design Firms:
- VPs/Directors of Account Management, Client Solutions
- From Advertising and Marketing Agencies:
- Presidents/VPs
- From Digital Media Firms:
- Presidents/VPs