Food Innovation and Marketing Forum

Food Innovation and Marketing Forum2016-11-22T11:10:00+00:00

This event brings together a group of creative thought leaders looking at how the food industry can best offer differentiation, innovate marketing processes and drive organizational growth. Join us at the Food Innovation & Marketing Forum and walk away with proven strategies that can contribute to your bottom line.

Conference Highlights Include:

  • What the Food Industry is Facing Today: Changing dynamics of consumer demand, demographics and behavior
  • Reconciling Conflicts in Innovation and Marketing: Instilling a Culture of Innovation
  • The Rise of Natural and Organic Foods: Perspectives from a leading sector player
  • Winning at the Store Level: consumer research-based shelf strategies and execution
  • The Millennial Generation: Establishing your brand with this growing market
  • What’s on the Outside Counts: Food Packaging that Sells
  • Digital and Social-Media Marketing: Content strategies to drive engagement, increase share of voice and customer loyalty
  • Collaboration between Marketing and Technology Departments: 1 + 1 = 3

Who Should Attend:

  • From Food and Beverage Companies:
    • CMOs, VPs/Directors/Managers of marketing, consumer research/insights, branding
    • Chief Innovation Officers, VPs/Directors/Managers of innovation, Product Development, Research and Development
  • From Chain Restaurants:
    • CMOs, VPs/Directors/Managers of marketing, Executive Chefs
  • From Retail Stores:
    • VPs/Directors of marketing, consumer strategy, merchandising
  • From Consumer Research, Innovation Vetting, Product Development, and Related Firms:
    • Presidents and VPs of Client Services
  • From Packaging Design Firms:
    • VPs/Directors of Account Management, Client Solutions
  • From Advertising and Marketing Agencies:
    • Presidents/VPs
  • From Digital Media Firms:
    • Presidents/VPs
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